It’s exhausting to correctly dress a woman group. Simply ask Fifth Concord, whose historical past of awkwardly uncoordinated purple carpet appears to be like nonetheless occupy the general public’s consciousness almost a decade after their breakup. Stylistically conveying the personalities of many-parted organism corresponding to a woman group requires a sure superior stage of stylistic precision — and lately, KATSEYE is the lady group to most constantly nail that method each single time.

For the reason that HYBE x Geffen-created act debuted in 2024, Daniela, Lara, Manon, Megan, Sophia, and Yoonchae, aided closely by inventive director Humberto Leon, haven’t simply been saving lady group trend however resuscitating it to an thrilling diploma. What makes KATSEYE particular is that the members don’t depend on a particular aesthetic or archetypes — typical of acts which have come earlier than them — to outline their look. As an alternative, Leon’s technique has been to craft a cohesive teen-slash-early 20s vibe that also honors every members’ preferences and doesn’t sacrifice character or their cultural backgrounds.